The IAM is warning drivers about the dangers of distracted driving after research found that nearly one in ten (9%) of drivers admit to crashing their cars because they were distracted. Just under one in twenty drivers (4 per cent) say that someone was injured in the crash.

The IAM/Vision Critical survey, which polled nearly 1500 regular UK drivers aged 18 years and over, also found that of the 500 divers who admitted to having a near miss, almost one in five (18 per cent) then went on have a crash.

The most common distractions are:
•Children in the car (29%)
•Changing the radio channel (27%)
•Back seat drivers (26%)
•Mobile phone use (24%)
•Sat nav (15%)
•Attractive pedestrians, drivers or passengers (14%)

Our most crash-prone drivers come from London and the South East, where 14 per cent of drivers admitted to distraction crashes. The lowest crash rates are in Wales (3%), Yorkshire and Humber (4%) and South West England (5%),

Men are nearly twice as likely to crash because of a distraction than women (11% and 6%).

IAM chief executive Simon Best said: “If you think you can multitask and drive then think again. Using mobile phones and other distractions were a factor in more than one hundred deaths on our roads last year, every one of them avoidable.”

www.iam.org.uk