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Category: Events and Shows

  1. TRIUMPH MOTORCYCLES ANNOUNCES EXCLUSIVE "RIDE WITH LEGENDS" OFF-ROAD DAY!

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    Triumph invites its off-road customers and four lucky competition winners to ride with Ricky Carmichael, Ivan Cervantes and a host of Triumph Racing athletes at the exclusive RIDE WITH LEGENDS off-road event.

    Triumph Motorcycles is proud to announce RIDE WITH LEGENDS, an exclusive Triumph off-road owner experience taking place at Moto101 on Thursday 3rd September 2026. The event brings together the stars of Triumph off-road racing and Triumph owners from across the UK for a unique experrience dedicated to the growing Triumph off-road community.

    The event is open to owners of the Triumph TF 250-X, TF 450-X, TF 250-E and TF 450-E, as well as 4 non-Triumph owners who have the opportunity to win a ride at the event!

    For Triumph owners, attendance is free of charge as a thank you for loyal custom, but pre-event registration is required through the Owners registration form. Places are limited and will be allocated on a first-come, first-served basis.

    For those who are not yet Triumph owners, there’s a chance to win a place and experience the Triumph off-road community first-hand using the Competition form. This is also completely free of charge, but places are limited to four. The competition closes on 23 August 2026.

    Unique celebration of Triumph off-road family

    RIDE WITH LEGENDS has been created to reward and celebrate Triumph customers through an unforgettable experience centred around riding, community, and access to some of the biggest names in off-road motorcycling.

    The event will be held at the Moto101 motocross track in Grantham, where attendees will have the opportunity to ride their own Triumph off-road motorcycles alongside fellow Triumph owners while sharing the experience with Triumph Racing athletes Ricky Carmichael, Ivan Cervantes, Tommy Searle and Dirt Store Triumph Racing.

    Widely regarded as the GOAT of motocross, Ricky Carmichael worked with Triumph to develop the 450cc motocross bike, including developing his own official replica, the TF 450-RC which features RC’s handpicked specs and signature components.

    Carmichael will appear alongside Triumph’s test rider, global Triumph ambassador and five-time Enduro World Champion Ivan Cervantes, as well as riders from the Dirt Store Racing Team, including Tommy Searle, Ben Watson, Billy Askew, Rich Ely, Sam Davies, Dylan Woodcock, and Eddie Jay Wade.

    More than just a ride day, the event has been designed to bring the Triumph off-road community together, creating opportunities for owners to connect, share experiences and celebrate their passion for off-road riding together with the sport's most recognised and respected riders. There will be chances to meet the star athletes, enjoy the Triumph hospitality, take part in fun challenges, and make memories that money can’t buy.

    The event reflects Triumph's ongoing commitment to building a strong and engaged off-road community while creating memorable experiences for riders both on and off the track.

    Whether attendees are long-standing Triumph owners, new members of the Triumph off-road family, or supported riders representing dealerships across the UK, RIDE WITH LEGENDS promises an unforgettable day dedicated to riding, camaraderie and the shared passion for off-road motorcycling.

    For full event details and registration forms, please visit: https://www.triumphmotorcycles.co.uk/discover/experience/events/ride-with-legends-tour

     

  2. 5th Italian Bike Week: official invitation to Custom Bike Show!

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    From September 17–20, Lignano Sabbiadoro, Italy, will host the 5th Italian Bike Week, the late-season motorcycle festival born from the experience of Biker Fest International. The event celebrates the Adventure and Off-Road spirit of motorcycling while staying true to its deepest roots: the world of Custom motorcycles.

    Once again, the Custom Bike Show will be one of the event's main attractions, reaffirming its status as a premier showcase for professional builders and passionate enthusiasts alike. The show is part of the Italian Motorcycle Championship (IMC) and is recognized as an official round of the AMD World Championship of Custom Bike Building. Following the success of its 2025 debut, the ARTigliate Custom Contest also returns, dedicated to off-road-inspired custom builds based on Adventure, Scrambler, Tracker and Classic Enduro motorcycles.

    We would be honored to welcome you as one of this year's exhibitors with one or more of your creations. Thanks to the vision of professional builders and talented enthusiasts, the show will once again become an outstanding showcase of Custom culture, where craftsmanship, style and personality come together in unique motorcycles capable of telling their story before the engine even starts. Along with the international exposure offered by the event, winners will receive a wide range of prizes provided by our official partners.

    Entry to the Custom Bike Show is free and open to everyone. Simply download the registration form from the dedicated webpage and email the completed form to [email protected].

    Italian Bike Week 2026 continues to be the place where ideas, talent and passion come together. We look forward to welcoming you to Lignano Sabbiadoro.

  3. TRIUMPH CELEBRATES ENDURO1 & JUNIOR VICE WORLD CHAMPIONSHIP RESULTS...

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    IN SECOND ENDUROGP WORLD CHAMPIONSHIP SEASON

    In only its second season of competition in the FIM EnduroGP World Championship, Triumph Motorcycles is celebrating remarkable success in the series. Triumph Italia Racing’s Morgan Lesiardo concluded the season as vice-champion in the Enduro1 category, while Triumph Factory Racing’s Leo Joyon finished as vice-champion in the overall Junior category and Junior1 aboard the TF 250-E.

    A spectacular season finale in Wales, UK saw Triumph enjoy its home race by finishing the EnduroGP Championship in style, with double Enduro1 podium results on both days of competition. Lesiardo and Triumph Factory Racing’s Jeremy Sydow battled the dry and dusty conditions to take second and third respectively. Lesiardo also took a best EnduroGP result this year with fifth overall on the final day of the season. The 27-year-old Italian finished a strong second term aboard Triumph machinery to become vice world champion in the Enduro1 category.

    Like his fellow Triumph racer, Sydow also enjoyed many positives this season. Despite missing the opening round of the series due to injury, the 26-year-old German racer made a strong comeback to earn consistent podium results in the series, ultimately finishing fourth in the final Enduro1 standings. For Triumph, the second year of racing in the world championship showcased the strength of the TF 250-E, with Lesiardo and Sydow taking 22 podiums in total across the seven rounds.

    Stepping up into the Triumph Factory Racing team following Mikael Persson’s injury at the start of the season, Leo Joyon has gone from strength to strength. A dominant overall double victory in Wales signed off an impressive year where the Frenchman concluded the season as vice-champion in both the Junior category and Junior1. The 22-year-old took 24 podiums, including 10 wins, this season across the Junior and J1 classes with the TF 250-E.

    Overall, Triumph has taken a number of accolades, with the most successful weekend of the season at round four in Portugal, where Triumph mounted racers took 13 podiums across six classes. In the same weekend, Joyon clinched Triumph Factory Racing’s first victory. Triumph has earned an incredible total of 62 podiums across all classes this season.

    For the season finale and Triumph’s home event, Hard Enduro specialist Jonny Walker gave the Triumph Factory Racing TF 450-E its debut in the series. The fan favourite rider put on an impressive performance, finishing with a best test result of fourth in the EnduroGP category and second in Enduro2 in the opening Cross Test of the weekend. Despite not being his regular discipline, and arriving in Wales directly after a gruelling week at Red Bull Romaniacs in the Adventure class, the Triumph racer concluded the weekend with P19 and P18 in EnduroGP, and P7 and P8 in the Enduro2 class.

    Joining the action was PTR Triumph Factory Racing’s Tom Booth-Amos, who contested the National Class. With little time spent off-road riding this year, and having not competed in a timecard enduro previously, the World Supersport star put on a positive performance. From the Triumph Street Triple 765 RS to the TF 250-E, Booth-Amos raced in a stacked class of 60 competitors to finish 18th and 17th over the two days. In addition, Dirt Store Triumph racer Sam Davies won the Open 4-stroke category as a wildcard on both days in Wales.

     

    Morgan Lesiardo, Triumph Italia Racing said: “We just finished the GP here in Wales, and for me it was the best one of the season. Today we took fifth overall in EnduroGP and second in class, while yesterday we could claim the title of vice World Champion, which makes me so proud and the team proud of all the work we did this season.

    “Today the goal was to enjoy the riding and to go after a result in the EnduroGP standings, which we also achieved. It has been a really good season so far, we still have one more race in the Italian championship in September, but we are really enjoying everything this year. With the bike we made some improvements from last year and it has really paid off, I really enjoy it a lot. I’d like to say a big thanks to Triumph Italia and all the sponsors, as well as Triumph Racing for the support they give me, we have an unbelievable bike and it has been good to surprise everybody with our success.”

    Leo Joyon, Triumph Factory Racing commented: “I am really happy after this weekend. I was riding really well, I felt so good on the bike; the team and the mechanics have done a really good job to give me this package. I finished first in scratch both days, and this was a fantastic way to end the Championship. To take the second place in the standings in scratch and class was not my goal for the season to be honest, but we have to be positive and pleased with the work we have done. I started the season a little bit slowly, but we continued to make improvements, and the results have shown that. Now we go to the French Championship, which will be a great way to finish off the year.”

    Jeremy Sydow, Triumph Factory Racing added: “The season has now finished in Wales. Today was positive and I felt good, although some mistakes cost me some time. I have also been a little unwell all weekend, which hasn’t helped. Overall, I am happy with my season; it wasn’t the best start with my injury and missing the first round, but I think I showed what I am capable of. Since Finland I was on the podium every weekend in my class and I think we can be happy with that. The season is over really early, but this gives us a lot of time to prepare for next year where I really hope to continue to improve and see what we can achieve.”

    Jonny Walker, Triumph Factory Racing said: “Honestly, I’ve had a mad weekend! Yesterday was so good, and today was even better; the track was super-rough. I’m pretty happy with the results, and it was amazing to see the fans around the track. I could hear them cheering us on as we were going around, and overall it was just a great experience. I enjoyed riding the TF 450-E and it was mega. I hope to come back and do some more races in the future!”

    Tom Booth-Amos, PTR Triumph Factory Racing and Triumph Factory Racing added: “The weekend is done here in Wales. I’ve had a great time and I really enjoyed it. It was nice to do something different to what I normally do. It was a bit of a learning curve; today was a little bit better, I felt like I rode better, I kind of understood everything a bit more. I’m actually not that happy with my overall position, I know that I am capable of more, but that’s just the competitor in me. I can’t thank Triumph, Paul [Edmondson] and the team for preparing everything and letting me do it. Let’s see, maybe I can get prepared a little better to do another one and see what result I could get!”

    Ian Kimber, Head of Global Racing Programmes, Triumph Motorcycles summarised: “It has been another impressive year for Triumph. We’ve enjoyed results to celebrate in a number of categories, and especially an unforgettable weekend in Portugal when Triumph riders appeared on the podium 13 times. Not only is this a credit to our professional race teams, but also everyone back at the factory working on our off-road project.

    “In only our second year of our enduro models being available and racing in the FIM EnduroGP World Championship, we have enjoyed some very special achievements. While there are too many to mention individually, I’d like to say a huge congratulations to the Triumph Italia Racing team and Morgan Lesiardo on becoming vice-champion in Enduro1. Over these past two seasons they have consistently shown how competitive the TF 250-E machine is with some strong results, including a best EnduroGP finish of fifth overall today. Our factory team with Jeremy has also had a solid season, despite missing the first round. It has been impressive to see him come back from injury to clinch a number of podiums and we got a glimpse at what could have been for him. Collectively their results speak volumes as we compete against manufacturers that have been in the championship for decades.

    “Leo’s progress in the Junior category has been great to watch as he really gelled with his new bike. He has been able to step up in terms of performance to finish second in the series in Junior and Junior1 and take a dominant double win at the final round, so congratulations to him and the team. Having Jonny Walker and Tom Booth-Amos in Wales just added a different flavour and showcased just what Triumph Factory Racing can bring to both the fans and our athletes to do something different as part of their training schedules. What in exciting way to conclude the season.”

    BIKES IN DEALERSHIPS NOW

    The TF 250-E and TF 450-E are in stock across Triumph’s network of Motocross and Enduro Dealerships, with prices starting from £9,795.

    Developed in close collaboration with off-road legends and World Enduro Champions like Iván Cervantes and Paul Edmondson, these competition-ready models are purpose-built to conquer everything from slow, technical rock gardens to high-speed cross-country sections

    The enduro models utilise Triumph's unique, lightweight aluminium spine frame. The chassis is engineered with optimized mass and stiffness, placing the centre of gravity low for maximum manoeuvrability, with an impressive power-to-weight ratio. Triumph has partnered with leading premium manufacturers to ensure race-ready performance straight out of the crate.

    Building on Triumph’s reputation for excellent quality and reliability, all off-road models have world-class support, backed by a global network of specialist dealers and a 24/7 parts ordering and supply system. For more information or to find your local dealer visit the Triumph website

     

     

     

  4. What's your Dream Ride at MCL26?

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    MCL26, sponsored by Bikesure, is working hard behind the scenes to make this year's show the biggest and best to date. Doors open at the NEC, Birmingham, from 21–29 November, and we’re bringing you some fantastic riding experiences to make your day out one to remember for years to come.

    Not only do we give hundreds of you the opportunity to get hands on with all the latest models for the first time in the UK, but there's the chance to ride them for free! Our Elite Test Ride Zone causes queues at the door every day of the show. Why? Because we let you take your pick of the best bikes from a multitude of manufacturers, taking them out for a spin - under the expert guidance of our highly experienced outriders, of course!

    You'll take to a route encompassing all different kinds of roads, giving you the chance to check out your chosen machine's performance, comfort, and handling. All  you need to bring is your licence, as we’ve joined forces with RST, Arai, and AGV for another year, who are providing all the kit you'll need!

    Click here to find out more.

     

  5. The Norfolk Road Safety Partnership is launching a new motorcycle safety campaign on Monday (27th July) at the Route 11 Diner

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    The campaign, which is aimed at both motorists and motorcyclists, highlights the small changes everyone can make to ensure our roads are safer. It shows what good riders and drivers do and has the strapline 'We share the road. We share the responsibility.' It has been created based on collision data in Norfolk and a survey of more than 1,200 motorcyclists in the county and will feature videos from YouTuber George's Car Media. 

    Councillor Scott Hussey, Cabinet Member for Public Health at Norfolk County Council, and Scott Norman, Deputy Chief Fire Officer at Norfolk Fire & Rescue Service will both be available for interview and there will be representatives from biker groups in the county, Norfolk Blood Bikes and those who run bike safety and advanced riding courses will be on hand with demonstrations. 

    Details are: 

    Event: Launch of the Norfolk Motorcycle Safety Campaign

    Date: Monday, 27th July

    Time: 10am

    Venue: Route 11 Diner, A11 Northbound near Attleborough, Norfolk, NR17 2PU

    Details: Bikers from Norfolk, including the county's Blood Bikes, the Harley Iceni group and RoSPA will join Deputy Chief Fire Officer Scott Norman and Norfolk County Council Cabinet Member for Public Health, Cllr Scott Hussey, to launch the motorcycle safety campaign - We share the road. We share the responsibility. We'll also have some short demonstrations of some of the advanced courses we offer to riders too.

    RSVP: Catherine Morris-Gretton on [email protected]

    The Norfolk Road Safety Partnership is made up of Norfolk Fire & Rescue Service, Norfolk County Council Public Health, Norfolk Constabulary, Norfolk Highways, National Highways and the East of England Ambulance Service. We're committed to working together to make our roads safer.