With the A.R.T.T. certification programme, Touratech sets internationally binding standards for instructors and tour guides in the premium segment. Graduates receive a skillset that enables them to create motorcycling experiences at the very highest level
 
Certification as a valuable guide
In response to the enormous demand, a huge, almost unmanageable range of organised tours and training courses has emerged in recent years, making it increasingly difficult for customers to identify high-quality offers. In this situation, quality seals backed by a brand with high credibility provide valuable guidance.
In order to define a standard for motorbike experiences at the highest level, Touratech has launched the certification programme A.R.T.T. together with Edelweiss Bike Travel.
 
What is A.R.T.T.?
A.R.T.T. stands for Adventure Rider Tours and Training. This succinctly describes the core segment of the rapidly growing market for high-quality off-road experiences by motorbike.
Guides and instructors with outstanding riding skills acquire in-depth skills for the management of demanding tours and trainings as well as a broad portfolio of soft skills for the confident handling of complex group dynamic processes within the framework of the A.R.T.T. certification.
 
A.R.T.T. - the basis for successful business models
The A.R.T.T. certification is the perfect prerequisite for instructors and tour guides to stand out from the crowd and target an upmarket audience.
In addition, A.R.T.T.-certified tour guides and instructors are authorised to integrate the Touratech brand into their marketing concept and offerings.
 
The way to the certificate
The application for an A.R.T.T. certification is always made via the Touratech Headquarters in Niedereschach or via a Touratech distributor. Guides and instructors applying for the programme must already have outstanding riding skills, as no riding technique is taught as part of the certification.
After an individual selection process, the participants go through a five-day workshop that includes both practical and theoretical modules and is concluded by an examination. At the end of this structured process is the A.R.T.T. certificate.